INTEGRATED SOLUTIONS
For Healthcare Media Powered by ADAPT™
CMI is a full-service media agency focused exclusively on healthcare and pharmaceutical marketing. Our proprietary methodology, called ADAPT™, drives every custom non-personal promotion plan we create by leveraging Audience-Driven Agile Planning and Targeting to reach audiences-both healthcare professional and consumer-to create optimal media plans for pharma brands that deliver high reach using multichannel touchpoints and ultimately lift or defend Rxs.
Our Services and Proprietary Tools
Customer Insights
Our healthcare marketing campaign planning starts with a deep understanding of your target audiences.
Strategic Services
Using category experience, awareness of competitive promotional and pipeline activity.
Integrated Media
Using category experience, awareness of competitive promotional and pipeline activity.
Health Marketing Campaign Analysis
CMI’s analytics team brings accountability to your media program through smart measurement plans.
Programmatic Buying
CMI has partnered with all premium healthcare publishers – print, digital, mobile and social.